[vc_row][vc_column][vc_custom_heading text=”Womeneur Spotlight” google_fonts=”font_family:Open%20Sans%3A300%2C300italic%2Cregular%2Citalic%2C600%2C600italic%2C700%2C700italic%2C800%2C800italic|font_style:400%20regular%3A400%3Anormal”][/vc_column][/vc_row][vc_row][vc_column][vc_column_text]
Take a walk down the path of these entrepreneurs, business owners and progressive women.
[/vc_column_text][/vc_column][/vc_row][vc_row type=”vc_default” bg_type=”image” parallax_style=”vcpb-default” bg_image_new=”id^2956|url^https://www.womeneur.com/wp-content/uploads/2016/04/womeneur-spotlight-elvira-clayton_650_650_90_ffffffgrayopac-7_s_c1.jpg|caption^null|alt^null|title^womeneur-spotlight-elvira-clayton_650_650_90_ffffffgrayopac-7_s_c1|description^null” css=”.vc_custom_1461298260011{margin-bottom: 0px !important;}”][vc_column width=”2/3″][vc_column_text css=”.vc_custom_1461298000505{margin-bottom: -2px !important;padding-top: 0px !important;padding-bottom: 0px !important;}”]
ELVIRA CLAYTON
OWNER[/vc_column_text][vc_separator color=”custom” border_width=”5″ accent_color=”#e3672b” css=”.vc_custom_1460496937176{padding-top: 0px !important;padding-bottom: 0px !important;}”][vc_column_text]Website:
Social Media: [dt_social_icons animation=”none” alignment=”default”][dt_social_icon target_blank=”true” icon=”facebook” link=”https://www.facebook.com/elviraclaytonaccessories” /][dt_social_icon target_blank=”true” icon=”instagram” link=”https://instagram.com/elviraclaytonaccessories/” /][/dt_social_icons][/vc_column_text][/vc_column][vc_column width=”1/3″][vc_single_image image=”2955″ img_size=”full”][/vc_column][/vc_row][vc_row][vc_column][vc_column_text]Elvira Clayton was born in Lafayette, Louisiana and grew up in Houston, Texas. This Womeneur started out as a theatrical performance artist and expanded to wearable art when she relocated to Harlem, New York in 2006. is the brand behind her bold, unique designs – reflecting inspiration from her travels to West Africa.
What inspired your journey into business?
I am an artist seeking financial independence through my creative practice.
What steps did you take to start your business?
- I did a great deal of research on various topics related to what I wanted to do in my business.
- I looked at different business structures, and studied what other designers and women entrepreneurs where doing.
- I decided to establish my business as an LLC.
What are your biggest fears?
I try not to give fear much power, however, I suppose growth or lack of growing my business is a major concern.
What do you do to stay motivated when you feel like giving up?
I read motivational materials, I look at successful women and their stories to keep me moving forward.
What are your weakness in business and how have worked pass them?
I am the creative person first, running business is something that I have to learn along the way. Not having that business background is my perceived weakness. I am learning as I go, and I am determined to grow stronger in this area.
What’s been most rewarding?
Getting positive responses to my work and making a sale.
Who were you before you started your business?
An artist.
If you had to do it again, what (if anything) would you do differently?
I would have focused on developing and launching my business sooner.
What’s one good software or application you cannot live without?
Goggle Search!
What’s your secret to cultivating a relationship between you and your customers?
Honesty
Where do you see your business in 5 years?
I would love to have a long list of excited return clients. I want to be a business success story, an entrepreneur who will inspire other women to take the leap and build something using their God given talents.
What are 3 tips you can share with budding and current entrepreneurs/business owners?
- Move forward beyond any fears that you may have.
- Look at what others are doing and then find YOUR niche
- Just do it!
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